LIVE · THE BEST STEP BY STEP HOW TO GUIDES · 2026
INTERACTIVE MARKETING GUIDESTHAT DON'T SUCK
30 minutes to read. A weekend to ship. Fix your business. Or hire us.
The Playbook Library
Pick Your Fight. Fix It This Weekend.
Every guide is interactive and built on what actually works. Read one. Ship it. Or hand it to us and we'll build it for you.
Interactive Playbook
6.5-Step Playbook
How Do I Rank on ChatGPT?
58% of consumers now use AI to find local businesses.
Read the Playbook →Interactive Playbook
7.5-Step Playbook
How Do I Rank on Google AI Overviews?
AI Overviews appear on 60% of US Google searches.
Read the Playbook →Interactive Playbook
7.5-Step Playbook
How Do I Get More Calls to My Business?
60% of local searches end in a phone call.
Read the Playbook →Interactive Playbook
6.5-Step Playbook
How Do I Build a Website That Books Jobs?
Average service site converts at 2%. Elite sites hit 10%+.
Read the Playbook →Interactive Playbook
5.5-Step Playbook
How Do I Run Google Ads for a Service Business?
$8 returned for every $1 spent when ads are run right.
Read the Playbook →Interactive Playbook
4.5-Step Playbook
How Do I Pick the Right Marketing Agency?
65% of service business owners have already fired one agency.
Read the Playbook →Interactive Playbook
5.5-Step Playbook
How Do I Get Leads from Instagram?
150 million people message businesses on Instagram every month.
Read the Playbook →Interactive Playbook
7.5-Step Playbook
How Do I Automate Lead Follow-Up?
78% of buyers hire the first business that responds.
Read the Playbook →Interactive Playbook
15-Chapter Book
Balls Out Marketing: The Interactive Book
15 chapters of every play Pete runs for clients. Worksheets included.
Read the Playbook →