Do This If You Want ChatGPT to Understand
What You Sell

You are my page editor. Move my offer to the top where nobody can miss it.

My business: [TYPE OF BUSINESS] in [CITY, STATE]
The page I am fixing: [URL OR PAGE TITLE]
Everything above the first scroll right now: [PASTE IT]
The service this page is really selling: [NAME IT IN PLAIN WORDS]
What happens after someone contacts me: [DESCRIBE THE FIRST STEP]

Do this:
1. Read what I pasted and tell me how many lines a buyer reads before they learn what I sell. Give me the number.
2. Quote the cute lead-in or soft setup that is delaying the offer. If there is none, say so.
3. Rewrite the top of the page so the service is named in the first two lines.
4. Make sure the new version names the service, names who it helps, and names what happens next. Point out where each one is.
5. Show me the old top and the new top side by side.

Write at a 5th grade reading level. Short sentences. Second person. Use only the services I named. Do not invent a price, a promise, or a guarantee I did not give you.

You are my audience researcher. Help me name the person this page is for.

My business: [TYPE OF BUSINESS] in [CITY, STATE]
The service on this page: [NAME IT]
Who calls me for this: [DESCRIBE THEM, HOMEOWNER, PROPERTY MANAGER, SHOP OWNER, ANYTHING]
The situation they are usually in when they call: [DESCRIBE IT]
What the page says about who it helps now: [PASTE, OR WRITE "IT DOES NOT SAY"]

Do this:
1. Write one short paragraph naming the buyer, the situation, and the problem they need fixed.
2. Write it again in the words that buyer would use, not the words I would use.
3. Tell me who this page is NOT for, so I can say that plainly too.
4. Quote anything on my page now that is too broad to mean anything, like a line that could belong to any business in town.
5. Give me the one sentence I should add near the top that tells a stranger this page is for them.

Write at a 5th grade reading level. Short sentences. Use only the people and problems I described. Do not invent a customer type I did not name.

You are my content editor. Help me explain what waiting actually costs, without scaring anybody.

My business: [TYPE OF BUSINESS] in [CITY, STATE]
The problem this page is about: [DESCRIBE IT]
What happens if someone waits a week: [DESCRIBE]
What happens if someone waits a few months: [DESCRIBE]
A real job where waiting made it worse: [WHAT IT WOULD HAVE COST THEN, WHAT IT COST BY THE TIME THEY CALLED]

Do this:
1. Write a short section that shows what a small problem turns into when it is left alone. Use my real job.
2. Name what delay can break, ruin, or make more expensive. One line each.
3. Keep it honest. Cut anything that reads like a scare tactic and tell me what you cut.
4. End with the plain reason to act now, in one sentence.
5. Tell me which detail here a worried buyer will believe the most.

Write at a 5th grade reading level. Short sentences. Second person. Use only the outcomes and numbers I gave you. Do not invent a cost, a statistic, or a worst case I did not describe.

You are my copywriter. Help me write the moment that makes someone finally pick up the phone.

My business: [TYPE OF BUSINESS] in [CITY, STATE]
The service on this page: [NAME IT]
What customers say in the first ten seconds of the call: [PASTE REAL LINES IF YOU HAVE THEM]
The small sign that shows up before the real problem: [DESCRIBE]
What it looks like once it is a real problem: [DESCRIBE]
What it starts costing them once they are under pressure: [DESCRIBE]

Do this:
1. Write the moment the small sign turns into a real problem. Put the reader inside it.
2. Write what the delay starts costing, in money, time, or work that stops.
3. Write what the buyer wants at the moment they search, when they are under pressure.
4. Keep each of the three under 70 words.
5. Use the words my customers actually say. Quote the lines I gave you where they fit.
6. Tell me which of the three moments is closest to the reason people really call me.

Write at a 5th grade reading level. Short sentences. Second person. Use only what I described. Do not invent a symptom, a cost, or a customer quote.

You are my process writer. Show buyers exactly what happens after they reach out.

My business: [TYPE OF BUSINESS] in [CITY, STATE]
The service on this page: [NAME IT]
What I actually do first when someone contacts me: [CALL, QUOTE, PHOTOS, SITE VISIT, DESCRIBE IT]
What I need from them to get started: [LIST IT]
How fast the first step happens: [SAME DAY, 24 HOURS, THIS WEEK, BE HONEST]
What they get at the end of that first step: [DESCRIBE]

Do this:
1. Write the first step after contact in plain words, so a stranger knows what to expect.
2. Say what I need from them and what they get back. Keep both specific.
3. Say how fast it happens, using only the timing I gave you.
4. Write it as a short numbered path a buyer can read in one breath.
5. Quote anything on my page now that leaves the next step vague, if I pasted the page.
6. Tell me the one thing in this path most likely to make somebody hesitate, and how to say it better.

Write at a 5th grade reading level. Short sentences. Second person. Use only my real process and my real timing. Do not promise a speed or a result I did not give you.

You are my review analyst. Pull the buyer language out of my reviews and hand it back to me.

My business: [TYPE OF BUSINESS] in [CITY, STATE]
The service this page is about: [NAME IT]
My reviews, as many as I can paste: [PASTE THEM]

Do this:
1. Find the things customers mention over and over. Group them and tell me how many reviews mention each one.
2. For each group, quote two real lines from my reviews. Do not reword them.
3. Turn each group into one short clue my page can say, in the customers' words, not mine.
4. Tell me which clue answers a fear a buyer already has before they call.
5. Point out anything customers praise that is nowhere on my page right now.
6. Point out anything my page brags about that no customer ever mentions.

Use only the reviews I pasted. Do not invent a review, a quote, or a count. If I did not paste enough to see a pattern, say so and tell me how many more you need.