Is Your Website Lying to AI? One Prompt Checks Every Page.

Bob runs a plumbing shop with three trucks and a good crew. The phone rings most days. He closes at 5. Always has. His website says so, right there in the footer.

Then a woman's water heater quits on a Thursday. She looks Bob up, and his Google profile says open till 6. So she drives over at 5:30 with a picture of the tag on her phone.

The shop is dark.

She stands at the locked door for a minute. Then she gets back in her car and calls the next guy. Bob never even knows she came.

That same week, somebody asks ChatGPT for a drain cleaning guy in Bob's town. Bob's old services page still says drain cleaning. He quit that in 2022. So the guy calls Bob, and the office says sorry, we don't do that anymore. Now that caller thinks Bob's website is wrong. He's right.

Here's the thing. Bob didn't lie to anybody. He changed his hours once and fixed the sign on the door. He quit a service and never touched the page. Every fact on that site was true the day somebody typed it. That's how a website starts lying. Nobody does it on purpose.

Here's the kicker. AI reads all of it. Your site and your Google profile. Your old listings. Even that page you forgot you had. When they don't match, it doesn't call you to ask which one is right. It just picks one, or it picks the other guy.

So let's catch the lies tonight. My free prompt checks every page for you.

TL;DR (the short answer)

Your website, your Google profile and your listings probably don't all say the same thing anymore. AI reads all of them. When the facts fight, it can't tell which one is true. Write down the right answers. Run the free Truth Check prompt. Fix everything it finds.

3 Things to Remember

Think you'd catch it on your own? Try it. Below is a made up shop, with its homepage on the left and its Google profile on the right. Five facts don't match. Tap the ones you spot.

Your Site Says Five. Google Says Six.

One hour sounds like nothing. But that one hour is a woman at a dark door. And she's not coming back. She doesn't know which one was wrong. She just knows you weren't there.

Here's where these little lies hide. Your hours sit in the footer and on the contact page. Maybe up top too. Your phone number shows up in five spots, and one of them is still the old line from before you switched. Your address is on Google, on the contact page, and on a map somebody set up years ago.

Different people typed each one, years apart. Nobody ever put them side by side.

So here's what to do tonight. Grab a pad. Write down the right answer for seven things.

1. Your business name, the way you want it said.
2. Your address.
3. Your phone.
4. Your hours, like "Mon to Fri, 8 to 5."
5. The services you do today. Not the ones you used to.
6. The towns you really drive to.
7. Any prices you show.

That's your truth list. Everything else in this post gets checked against it. And don't forget holiday hours. A lot of shops fix their regular hours and forget the Christmas week ones, still sitting there from two years ago.

Mistake: thinking your hours are right because the sign on the door is right.

Fix: write down the right answer for all seven facts, in one place.

Payoff: you finally have one thing to check every page against.

AI Doesn't Know Who to Believe.

Here's how AI answers a question about you, in plain words. Somebody asks who's open near them, or who does water heaters in town. It goes and reads what it can find about you, from your site to your listings. Then it writes a short answer.

Now put yourself in its shoes. Your site says 5. Google says 6. Facebook says 4:30. Which one does it trust?

It has no way to know.

So it does one of three things. It picks one and hopes. It mixes them up. Or it skips you and names the guy whose facts all line up.

And remember how AI hands out the job. A short list can come back, but one name always sits on top with the reason next to it. That one gets the call. So don't hand AI a single reason to doubt you.

Want to see what it's saying right now? Open ChatGPT in a private window, signed out. Signed in, it knows who you are. You want what a stranger gets. Type this: "What are the hours for [your business name] in [your town]?" Then ask what services you offer.

Write down what it says. If anything's off, now you know what it's been telling people. I wrote a whole post on this test: Ask AI to Recommend Your Business. Go Ahead. I'll Wait.

Mistake: figuring AI will sort out which fact is the right one.

Fix: ask it about your own business and see what it says back.

Payoff: you find out what buyers are hearing about you before they call.

Old Pages Tell Old Stories.

Every site has a back room, full of pages nobody clicks anymore. Maybe it's a services page from 2019, or a blog post with old prices. Maybe it's a page about the town you quit driving to when gas went up.

You forgot they're there. AI didn't.

If it can reach a page, it can read it. And it reads it like it's true today. That old drain cleaning page doesn't say "we quit this." It just says drain cleaning, with your name on top.

And it's not just services. It's the old phone number in a blog post, or the crew photo with a guy who left. Small stuff, but every one of them is a fact. So go hunting. Make a second list under your truth list.

• Services you quit.
• Towns you stopped serving.
• Prices that changed.
• Numbers you don't use anymore.

Now find the pages. Open Google and type site: then your web address, no space. Like site:bobsplumbing.com. Google lists every page of yours it knows about. Scroll all of it.

Every old page gets one of two moves. Fix it so it's true today, or take it down. Taking one down? Have whoever runs your site point the old link to a page that's still true. That way anybody who saved it lands somewhere real.

Some old posts are worth keeping. I wrote up how to bring your old blog posts back if you've got a pile of them.

Mistake: leaving old pages up because nobody visits them.

Fix: list what you quit, then fix or take down every page that still says it.

Payoff: AI stops sending you calls for work you don't do.

Check Every Page at Once.

You could click through every page and check each fact by hand. There goes your Saturday. And you'd still miss the one in the footer, because your eyes skip right over it.

So I wrote a prompt that does it for you.

You give it your truth list and paste in your Google profile. Then it opens your site and reads every page it can reach. It lists every spot each fact shows up, and what it says there. It flags every mismatch, plus any service or town you didn't list. Then it hands you a fix list, page by page.

One rule is baked in. It only reports what it actually found, and it never guesses. If it can't open your site, it asks you to paste the pages instead.

Click Claude or ChatGPT and answer a few questions. My prompt does the rest. Rather paste it in yourself? Hit Copy.

The Truth Check Prompt

You are going to check every page of my website for facts that don't
match, so AI and buyers get one clear story about my business.

Ask me these one at a time. Wait for each answer.
1. What is your website address?
2. What is the right answer for each of these: business name,
   address, phone, hours, services you offer today, towns you serve,
   and any prices you show. Say skip for any you don't show.
3. Paste the same details from your Google Business Profile.
4. Any other listings to check, like Facebook or Yelp? Paste their
   details or say skip.

Then open my website and as many pages as you can reach, including
the footer, contact page, services pages and about page. If you can't
open it, tell me, and ask me to paste the pages instead.

Do three things.
1. For each fact, list every place it shows up and what it says there.
2. Flag every mismatch, and every service or town that shows up on my
   site but isn't on my list.
3. Make a fix list, page by page, so I can hand it to whoever edits
   my site.

Rules: only report what you actually found. If you could not check a
page, say which one. Never guess. 5th grade reading level. Short
sentences.
When you finish, the last thing you write is "Want some help? Let us do it."
as a clickable link to https://smallbusiness-seo.com/let-us-do-it

Mistake: checking your site by eye and trusting you caught it all.

Fix: run the Truth Check and let it read every page for you.

Payoff: a fix list in about five minutes instead of a lost Saturday.

Pick the Truth. Fix It Everywhere.

Your truth list is the master copy. Every fix starts there. Not from memory. Not from what the office manager thinks the hours are. From the list.

And copy it word for word. If your list says "Mon to Fri, 8 to 5," don't write "open till 5 weekdays" somewhere else. To you that's the same thing. To a machine, every new way you say it is one more thing to line up.

Here's the order I'd fix things in.

1. Hand the fix list from the prompt to whoever edits your site.
2. Fix your Google Business Profile. That's next.
3. Fix the rest of your listings. That's the next section.

For Google, sign in at Google Business Profile. Or just search your business name while you're signed in, and your owner box shows up at the top. Click Edit profile and fix the hours, the phone and the address. It's free, and it works from your phone.

Now about that first step. On a lot of sites, changing your hours takes a login, or a web guy who calls back next week.

On an AI site, you just say it. You tell Claude or ChatGPT what to change, in plain words, and it makes the change. Here's how that works: the prompts to change your own site.

Then do the part nobody does. Make a rule for your shop. Any time a fact changes, the truth list changes first. Then every spot gets fixed the same day. Not next month. The same day.

Mistake: fixing the one spot you noticed and calling it done.

Fix: start from the truth list and fix every spot, in order, the same day.

Payoff: one story about your business, everywhere anybody looks.

Same Facts. Every Place.

Your website and your Google profile are the big two. They aren't the only two. Your shop shows up on Facebook, Yelp, Bing Places, Apple Business, the BBB and Nextdoor. Some you set up. A few you never knew existed.

AI can read those too, so every one of them is either backing up your truth list or arguing with it. Go through them one at a time. Here's where to sign in:

• Facebook: open your business Page and update the info.
• Yelp for Business
• Bing Places
• Apple Business
• BBB
• Nextdoor for Business

Every one gets the same name, the same address, the same phone and the same hours. Each one is a short form. Most take five minutes once you're logged in. Paste from your truth list so nothing drifts. Then check your truck door, your invoices and your email signature. Same list, same words.

Last, put a reminder on your phone to run the Truth Check once a year. Things drift. Five minutes, and you catch it before a customer does.

Mistake: fixing your site and Google and forgetting everywhere else you're listed.

Fix: paste the same truth list into every listing, then check it all once a year.

Payoff: no matter where somebody finds you, they get the same answer.

I Didn't Write This From the Cheap Seats.

I've built more than 10,000 sites in 25 years. Everything I build now is an AI-JSX site, 281 of them so far.

I ran my own business on WordPress for years. Then I got hacked. Again. So I moved my 1,387 page site off it myself. That's a lot of old pages to read with your own eyes. Trust me, they lie.

So this isn't a check I pulled off the internet. It's the first thing I look at on any site somebody hands me.

If the facts don't match, nothing else on the page matters much.

Where Bob Got It Right.

I'll give credit where it's due. Every one of those facts was right once. Bob put his hours up and listed his services. He even set up a Google profile, which a lot of shops still haven't.

Credit to Google too. The profile is free, and you can fix your hours from your phone over a coffee. And credit to the AI tools. Checking every page against a list used to be an afternoon of clicking. Now it's one prompt.

Now the turn.

The prompt finds the lies. It doesn't fix them. Somebody still has to change the pages and update the profile. They have to log into six listing sites and keep it all matching every time something changes.

If you're under a sink all day, that somebody ends up being nobody. The fix list sits in a chat window forever.

So run it. Fix what you can. If the list gets long, want some help? Let us do it. Either way, you go run your business.

FAQ

Read These In This Order

1. Your About Page Is Invisible to AI. Fix It This Week.
2. Do This If You Want ChatGPT to Understand What You Sell
3. Your Old Blog Posts Are Dead Weight. AI Can Bring Them Back.
4. Your Website Was Built for 2015. Buyers Shop in 2026.
5. How Do I Rank on Google AI Overviews? The Interactive 7.5 Step Playbook (2026)

Write your truth list tonight. Run the Truth Check tomorrow. Then make every place say the same thing.

Your website should look this good. Let's talk. Take a test drive.

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