Breaking News: Core Vulnerabilities Affect Millions of WordPress Websites

Most business owners are well aware of just how important a functional and secure website is. If your website is one of the 455 million domains that was built using the open-source software known as WordPress, you need to be

What is Affiliate Marketing?

Finding a larger audience is usually the main motivation business owners have when investing in online marketing campaigns. Choosing the right methods to attract attention from potential customers is a lot harder than it seems. When trying to spread the

What You Need To Know About Search Engine Indexing

If you want to acquire the ability to generate lots of viable online sales leads for your business, then you need to educate yourself about how search engines work. Optimizing a website for search engine success is a complex and

Important Information About Interactive Content and How To Use It To Your Advantage

Creating an effective online sales funnel requires the use of great content. Establishing an online presence for your business is a lot easier if you have engaging and informative content to offer your target audience. The average person consumes a

What Are Online Engagement Rates?

Giving your online visibility a boost can help you generate more viable leads. While most business owners realize the importance of improving their online visibility, many of them don’t know how to accomplish this goal. Setting your business apart from

What You Need to Know About Online Customer Reviews

Developing a digital marketing strategy that will produce a steady flow of leads is harder than it seems. Appealing to modern consumers will require the use of sophisticated and proven marketing tactics. Great content is just the first thing you

Website Content Audit: What Is It and Why Is It Necessary

Great content can help a business website attract a lot of attention. Studies show that having websites with engaging blogs have six times the conversion rates as websites without this content. When potential customers land on your website, you want

What is Gated Content?

If a potential customer has a bad experience on your website, they might seek out the help of competitors. Approximately 38% of consumers claim they judge a business based on how their website looks at first glance. A business website

What You Need To Know About Social Proof

When discovering a new business online, most consumers will do extensive research before using the products/services being offered. In a recent study, nearly 94% of consumers claimed to use online customer reviews to vet brands they aren’t familiar with. If

What Is an Online Presence And Why Is It Important?

Finding a way to attract attention from online consumers is something most businesses are passionate about. In the past few years, business owners around the world have discovered just how important having a website and a presence on social media